French tour operators are currently showing special interest in traveling all year round to Greece, discovering the different forms of alternative tourism in Greece. At the same time, the representatives of French tourism and the French importers and wholesalers saw the dynamics of Greek gastronomy through their meetings with Greek exporters in the F&B field.

The above finding is the aftermath of the 1st Virtual Greek Alternative Tourism & Gastronomy Workshop in France, which was completed on Thursday, April 15.

The event featured 817 B2B meetings and was attended by 77 travel agents, journalists, as well as 48 companies, French importers, and wholesalers coming from the food and beverage sector.

This workshop of Tourism Media & Events is part of a course of events following those of Germany and the United Kingdom that took place in March. More events for alternative tourism and gastronomy will follow, with the market of Denmark (April 19-20) and Sweden next December.

The first half of Tourism Media & Events concludes with two workshops on luxury tourism and gastronomy, in Russia (May 12-14) and the United Arab Emirates on May 31.

Interesting for Season 2021 
The interest in the tourist season of 2021 was underlined by the high participation in the 1st Virtual Greek Alternative Tourism & Gastronomy Workshop in France. The French agents learned about new Greek products in the tourism sector, showing special attention to the new tourist destinations. The great potential of our country in the field of thematic tourism with a focus on walking, climbing, diving, and sports tourism creates a legacy for a very positive 2022.

The majority of French tour operators and agents estimated that, despite the pandemic conditions, the French want to travel in Fall 2021,  marking the extension of the tourist season.

The main Sponsor of the event was the Greek National Tourism Organization.

Honored Region of the event was the Region of South Aegean.

Honored Gastronomic Region of the event was the Region of Crete.

The official Air Carrier Sponsor of the event is AEGEAN AIRLINES, while the Sponsors were the Region of Epirus, the Region of Central Greece, the Municipality of Athens, the New Hotel, and the “Greek Breakfast” of the Hotel Chamber of Greece.

At the beginning of the event last Tuesday, a webinar was held with presentations of destinations and gastronomic products of Greece, not only to travel agents and importers to representatives of large and specialized local media in France, which ensured the maximum publicity of the event.

The event was honored by the presence of the Ambassador of Greece in France, Mrs. Aglaia Balta, the Minister of Tourism, Mr. Haris Theocharis. The Minister referred to the dynamics of the Greek tourism product stating that Greece has come to be a safe travel destination in view of the re-opening of tourism in Greece, on May 14.

Presentations were made by the director of GNTO France, Mrs. Dimitra Voziki, the Deputy Regional Governor of the South Aegean, Mr. Ioannis Margaritis, Mrs. Aspasia Stavroulaki from the Agricultural Partnership of the Region of Crete, the consultant of the Regional Business Support Center, of the Epirus Region, Mrs. Ioulia Markoula, the Deputy Regional Minister of Tourism and Culture of the Region of Central Greece, Mr. Elias Bourma, and Mrs. Marianna Liaskou from the office of the Deputy Regional Minister of Tourism and Culture of the Region of Central Greece.

The new profile of AEGEAN AIRLINES and its flight program in France and Greece was presented by the French Business Development Director of AEGEAN AIRLINES, Mr. Jordane Vergne.

13/04/2021

The workshop, with a focus on the French market, is part of a course of the Virtual Greek Tourism & Gastronomy Workshops 2021, organized by Tourism Media & Events.

The Greek-French Alternative Tourism & Gastronomy Workshop 2021 is held with the ultimate goal of highlighting the alternative forms of tourism in Greece, as well as the promotion of food and beverages to the French market, which is one of the main sources of incoming travelers to Greece.

The event will conclude on April 15 with the conduction of hundreds of B2B pre-arranged virtual meetings. It is a sequel to a course of successful online alternative tourism and gastronomy events in the markets of Belgium, Poland, the United Kingdom, and Germany.

It is noted that the event takes place under the auspices of the Ministry of Tourism, the Ministry of Rural Development and Food, the Intercultural Group for UNESCO, and the Greek Embassy in France.

The main Sponsor of the event is the Greek National Tourism Organization.

The official Air Carrier sponsor is Aegean Airlines. Other sponsors are the Region of Epirus, the Region of Central Greece, the Business Support Center of the Region of Central Greece, the Municipality of Athens, the New Hotel, and the Greek Breakfast.

In the french event, the Honored Region is the Region of the South Aegean and the honored gastronomic Region is the Region of Crete.

In general, the ongoing pandemic of COVID-19, combined with the effects of the health crisis in both the tourism and gastronomy sectors, makes it necessary to adapt to the new reality and create positive conditions for Greek tourism the next day. Therefore, the events throughout 2021 will take place online through a leading, specially designed, professional platform.

In parallel with the event for alternative tourism, there will be a simultaneous event for the agri-food sector, with a barrage of B2B meetings, seeking to highlight the benefits arising from the connection of tourism with gastronomy.

More events for the promotion of alternative tourism and gastronomy of Greece will follow suit. The workshop in the market of Denmark will take place April 19-20 and in Sweden, in December 2021.

For the promotion of luxury tourism and Greek agricultural products, our company organizes the Greek Luxury Tourism & Gastronomy Workshops, having selected the following countries: Russia 5-7 May 2021, Dubai, 12-13 May 2021, USA, October 2021, and the Benelux, on November 2021.

It is pointed out that the Greek Alternative & Luxury Tourism Workshops are addressed to Tourism Businesses and Public Bodies that are interested in promoting their services and products around alternative or luxury tourism. On the other hand, the Greek Gastronomy Workshops are of direct interest to export companies that wish to penetrate or strengthen their presence in key markets in Europe.

70-80 local travel agents (in the case of the United Kingdom the participation exceeded all previous ones) and tour operators of the market, and for the agricultural sector, 40-50 buyers participate in each event (importers, wholesalers, supermarket chains, delicatessens, etc.).

For the success of the events, the experienced executives of the organizing company Tourism Media & Events join forces with local PR companies, ensuring the participation of the most important professionals of the local market.

At the beginning of the online events, there will be a webinar for all participants with presentations of destinations and gastronomic products of Greece. The events continue with the holding of pre-arranged meetings over 2-3 days, during which all participants will have the opportunity to present their proposals to travel agents and tour operators, or specialized professionals in imports and agriculture.

26/03/2021 The way opens for the extension of the tourist season from the British market to Greece, through the alternative forms of tourism.

The above finding are the aftermath of the 1st Virtual Greek Alternative Tourism & Gastronomy Workshop in the United Kingdom, which completed its works on Wednesday, March 24.

The event featured 684 appointments (B2B meetings) and was attended by 117 travel agents and journalists, as well as 37 companies, British importers and wholesalers in the food and beverage sector.

This workshop of Tourism Media & Events is part of a course of events following that of Germany. More events are scheduled with the markets of France (April 13-15) and Denmark (April 19-20), focusing on alternative tourism and gastronomy.

The first half of Tourism Media & Events concludes with two workshops on luxury tourism and gastronomy in Russia and the United Arab Emirates, next May.

The interest in Greek tourism is extremely positive for the touristic year of 2021, as illustrated by the high participation. The British agents learned the new products of Greece in the tourism sector, showed special interest in new tourist destinations, creating a hopeful vibe for a touristic 2022.

The majority of British Tour Operators and Agents estimated that despite the pandemic conditions, the British people want to travel to Greece, hoping that the British government will overturn the stern and lift travel bans for June 2021.

They underlined the great potential that our country has in the field of thematic tourism with a focus on walking, climbing, diving, and sports tourism. The interest of dozens of British importers to get in touch with Greek companies in the food and beverage sector, which are potential ambassadors of Greek tourism through gastronomy, was also remarkable.

The main Sponsor of the event was the Greek National Tourism Organization.
Honored Region of the event was the Region of Crete and Honored Municipality, the Municipality of Preveza.

The official Air Sponsor of the event is AEGEAN AIRLINES, while the Sponsor was the “Greek Breakfast” of the Hotel Chamber of Greece.

At the beginning of the event, a webinar was held with presentations of destinations and gastronomic products of Greece, not only to travel agents and importers but also to representatives of large and specialized local media in the UK.

The event was honored by the presence of the Ambassador of Greece to the United Kingdom, Mr. Ioannis Raptakis, the Minister of Tourism, Mr. Haris Theocharis, and the Secretary General of GNTO, Mr. Dimitris Fraggakis, who also presented the new campaign of the organization.

Presentations were made by Mr. Nikos Alexakis, Head of Tourism, Mr. Kyriakos Kotsoglou, Authorized Consultant of Tourism & e-Government of the Region of Crete, and Mr. Leonidas Argyros, Deputy Mayor.

The new profile of AEGEAN AIRLINES and its flight program in Great Britain and Greece was presented by the Director of Business Development of AEGEAN AIRLINES U.K., Mrs. Victoria Bray.

22/03/2021 Οpening of the Greek Alternative Tourism & Gastronomy Workshop in the United Kingdom, 22-24 March.

The UK market consisting of 139 travel agents and journalists, 52 importers and wholesalers, and 32 Greek companies is the second focus market of Tourism Media & Events – after the German one –  in the context of Virtual Greek Tourism & Gastronomy Workshops 2021.

The Greek Alternative Tourism & Gastronomy Workshop 2021 in the United Kingdom, is held for the first time, with the aim of promoting alternative forms of tourism in Greece as well as food and beverages products in the promising British market, which presents certain dynamics in the after Brexit era.

The event lasts for two days with the holding of hundreds of B2B pre-arranged virtual meetings and is part of a course of successful online events for alternative tourism and gastronomy in the markets of Belgium, Poland, and Germany.

The event takes place under the auspices of the Ministry of Tourism, the Ministry of Rural Development & Food, the Intercultural Group for UNESCO, and the Embassy of Greece in the United Kingdom.

The main Sponsor of the event is the Greek National Tourism Organization.

The official Air Carrier Sponsor is Aegean Airlines. Other sponsors are the “Greek Breakfast”, the Chamber of Heraklion, Honored Region, the Region of Crete, and Honored Destination, the Municipality of Preveza.

The ongoing pandemic of covid-19  and its effects on both the tourism and gastronomy sectors, make it necessary to adapt to the new reality and create positive conditions for Greek tourism in the aftermath of the pandemic. Therefore, the events for 2021 will be held online through a specially designed, professional, digital platform.

It is emphasized that in parallel with the event for alternative tourism, a simultaneous event for the agri-food sector is held, with a barrage of B2B meetings, seeking to highlight the benefits of connecting tourism with gastronomy.

The Region of Crete, 6 municipalities, 13 private tourism companies and 12 companies in the field of gastronomy will attend the workshop.

More events for the promotion of alternative tourism and gastronomy of Greece will follow suit: Denmark, 29-30 March 2021, France, 13-15 April 2021, and Sweden, in December 2021.

For the promotion of luxury tourism and Greek agricultural products, our company organizes the Greek Luxury Tourism & Gastronomy Workshops, having selected the following countries: Russia 5-7 May 2021, Dubai, 12-13 May 2021, USA, October 2021, and the Benelux, on November 2021.

It is pointed out that the Greek Alternative & Luxury Tourism Workshops are addressed to Tourism Businesses and Public Bodies that are interested in promoting their services and products around alternative tourism or luxury tourism. On the other hand, the Greek Gastronomy Workshops are of direct interest to export companies that wish to penetrate or strengthen their presence in key markets in Europe.

70-80 local travel agents (in the case of Great Britain, the participation exceeded all previous ones) and tour operators of the respective market, and for the agri-food sector, 40-50 buyers (importers, wholesalers, supermarket chains, delicatessens, etc.).

For the success of the events, the experienced executives of the organizing company Tourism Media & Events join forces with local PR companies, ensuring the participation of the most important professionals of the local market.

At the beginning of the online events, there will be a webinar for all participants with presentations of destinations and gastronomic products of Greece. The events continue with the holding of pre-arranged meetings over 2-3 days, during which all participants will have the opportunity to present their proposals to travel agents and tour operators, or specialized professionals in imports and agriculture.

23/03/2021 The works of the 1st Virtual Workshop of Alternative Tourism and Gastronomy in the German market, organized by Tourism Media & Events, were completed on Friday, March 19. The event was crowned with success – in the light of the conditions of covid 19 – as hundreds of business meetings took place between Greek tourism companies and destinations, Greek F&B export companies, and German specialists of the respective sectors.

The interest in Greek tourism is extremely positive for the touristic year of 2021, as illustrated by the high participation. The German agents paid special attention to new tourist destinations, creating a hopeful vibe for a touristic 2022.

The majority of them recorded the great potential that our country has in the field of thematic tourism with a focus on walking, climbing and sports tourism. The study of dozens of German importers to get in touch with Greek companies in the food and beverage sector, which are potential ambassadors of Greek tourism through gastronomy, was particularly high.

The main Sponsor of the event was the Hellenic Tourism Organization.
Honored Region of the event was the Region of South Aegean.
The official Air Carrier Sponsor of the event was Aegean Airlines, while the Sponsors were the Region of Central Greece, and the “Greek Breakfast” of the Hotel Chamber of Greece.

At the beginning of the event, a webinar was held with presentations of destinations and gastronomic products of Greece.

The event was honored by the presence of the Ambassador of Greece in Germany Ms. Maria Marinaki, the Deputy Minister of Tourism, Ms. Sofia Zacharaki, the Deputy Regional Minister of Tourism and Culture of the Region of Central Greece, Mr. Elias Bourmas, the Director of Policy Mr. Volker Adams and Mr. Ioannis Kouloumbis, Head of Products and Markets of Greece, Cyprus, Malta, Lapland & Iceland of TUI Group.

Presentations were made by the director of the GNTO office in Germany, Mrs. Vicky Stroumbou, the authorized Tourism Advisor of the South Aegean Region Mr. Konstantinos Chrysochoidis, Mrs. Marianna Liaskou from the Office of Tourism and Culture of the Region of Central Greece, and the German sales manager of AEGEAN AIRLINES, Mr. Marco Stein.

16/03/2021 The Virtual Greek Tourism & Gastronomy Workshops 2021 events start tomorrow, March 17, with the German market. The Greek Alternative Tourism & Gastronomy Workshop 2021 is held for the first time, aiming to promote all the alternative types of tourism Greece offers to the promising German market.

The event lasts for two days with the holding of hundreds of B2B pre-arranged virtual meetings, and is part of a course of successful online events for alternative tourism and gastronomy which began in 2020, in the Belgian and Polish markets.

The event is taking place under the auspices of the Ministry of Tourism, the Ministry of Rural Development & Food, the Intercultural Group for UNESCO, the Greek Embassy in Germany, the Hellenic-German Chamber of Commerce and Industry, and the Hellenic-German Chamber of Commerce.

The main Sponsor of the event is the Greek National Tourism Organization.

Aegean Airlines is the official Air Carrier Sponsor. Other sponsors are the Region of Central Greece, the “Greek Breakfast” and the Honored Region, the Region of the South Aegean.

The ongoing pandemic of covid-19  and its effects on both the tourism and gastronomy sectors, make it necessary to adapt to the new reality and create positive conditions for Greek tourism in the aftermath of the pandemic. Therefore, the events for 2021 will be held online through a specially designed, professional, digital platform.

It is emphasized that in parallel with the event for alternative tourism, a simultaneous event for the agricultural sector is held, with a barrage of B2B meetings, seeking to highlight the benefits of connecting tourism with gastronomy.

The Region of South Aegean, 23 municipalities, 9 private tourism companies, and 13 companies in the field of gastronomy participate in the workshop.

More events for the promotion of alternative tourism and gastronomy of Greece will follow suit. The workshop in the market of Germany will take place 17-19 March 2021, in the United Kingdom 22-24 March 2021, in Denmark 29-30 March 2021, in France 13-15 April 2021, and in Sweden, on December 2021.

For the promotion of luxury tourism and Greek agricultural products, our company organizes the Greek Luxury Tourism & Gastronomy Workshops, having selected the following countries: Russia 5-7 May 2021, Dubai, 12-13 May 2021, USA, October 2021, and the Benelux, on November 2021.

It is pointed out that the Greek Alternative & Luxury Tourism Workshops are addressed to Tourism Businesses and Public Bodies that are interested in promoting their services and products around alternative tourism or luxury tourism. On the other hand, the Greek Gastronomy Workshops are of direct interest to export companies that wish to penetrate or strengthen their presence in key markets in Europe.

70-80 local travel agents and tour operators of each market participate in the event for the tourism sector, and for the agricultural sector, 40-50 buyers (importers, wholesalers, supermarket chains, delicatessen, etc.).

For the success of the events, the experienced executives of the organizing company Tourism Media & Events join forces with local PR companies, ensuring the participation of the most important professionals of the local market.

At the beginning of the online events, there will be a webinar for all participants with presentations of destinations and gastronomic products of Greece. The events continue with the holding of pre-arranged meetings over 2-3 days, during which all participants will have the opportunity to present their proposals to travel agents and tour operators, or specialized professionals in imports and agriculture.

Following the successful virtual events for Αlternative Τourism and Gastronomy in the markets of Belgium and Poland, Tourism Media & Events announces the holding of 9 virtual targeted events for 2021.

The events take place under the auspices of the Ministry of Tourism, the Ministry of Rural Development, the Intercultural Group for UNESCO, the local Embassies and Chambers, with the participation of the Hellenic Tourism Organization.

The effects of the ongoing pandemic both in the tourism and gastronomy sector make it necessary to adapt to the new reality and create positive conditions for Greek tourism to flourish the day after the pandemic. Therefore, the events for 2021 will take place online through a leading specially designed digital platform.

After thorough market research, 9 of the most important foreign markets were selected for both Greek tourism and Greek gastronomy.

The inclusion in the program of Luxury Tourism events is a key promising differentiation for 2021.

Tourism Media & Events and its executives, counting years of experience, committed to building mutually beneficial partnerships and hold workshops in countries with tourists of high standards. Luxury Tourism and Gastronomy are strategically combined for breakthrough results in the targeted markets.

It is highlighted that all events are held in parallel with the event for the agri-food sector ensuring the benefits of tourism with gastronomy marriage.

Events to promote alternative tourism in Greece will take place with the markets of Germany 17-19 March 2021, the United Kingdom 22-24 March 2021, Denmark 29-30 March 2021, France 13-15 April 2021, and Sweden December 2021.

For the promotion of luxury tourism, the following counties have been selected: Russia – April 6-8, 2021, the United Arab Emirates (Dubai), May 12-13, 2021, the United States, October 2021, and Luxembourg, November 2021 – have been selected to promote luxury tourism.

The Greek Alternative & Luxury Tourism Workshops are addressed to Tourism Businesses and Public Entities interested in promoting their services and products around alternative tourism and/or luxury tourism.

At the same time, the Greek Gastronomy Workshops are highly suggested to export companies that wish to penetrate or strengthen their presence in key markets in Europe.

For the touristic sector, 70-80 local travel agents and tour operators of the respective markets participate, while for the agricultural one, 40-50 buyers (importers, wholesalers, supermarket chains, delicatessen, etc.).

For the success of the events, the experienced executives of the organizing company Tourism Media & Events joins forces with local PR- Event Planning companies to ensure the participation of the most important professionals of the respective local market.

The online events start with a webinar attended by all participants, during which presentations will be held on destinations and gastronomic products of Greece.

At the same time, a presentation is addressed to invited representatives of distinguished local media from each country, seeking the maximum publicity of the event and the participants.

The event reaches its peak with the holding of business meetings, where all participants will have the opportunity to hold pre-arranged meetings with a professional interest in their activities over the 2-3 days of the event.

In this context, the participants from the tourism sector will present their proposals to travel agents and tour operators, while the participants from the agricultural sector will promote their products and their gastronomic proposals to specialized professionals.