The Virtual Greek Alternative Tourism & Gastronomy Workshop in Poland enters its final stage, as B2B meetings have been scheduled for both participating tourism companies and destinations and food export companies, seeking to penetrate or strengthen their presence in the BENELUX market, especially in Belgium.
The interest for Greek tourism is extremely positive for the touristic year of 2020, as illustrated by the participations. So is the interest of dozens of Polish retailers and importers to get in touch with Greek companies in the food and beverage industry, which arise as potential ambassadors of Greek tourism via gastronomy.
Despite the strict cross-border controls and restrictions on the movement of goods and services, currently imposed by the pandemic, Tourism Media & Events continues to make a decisive contribution to upgrading the tourism product – while stimulating Greek food and beverage exports, by organizing Virtual – following the course of pandemic – B2B meetings.
The event takes place under the auspices of the Ministry of Tourism, the Ministry of Rural Development, the Embassy of Greece in Poland and the Intercultural Group for UNESCO.
The main Sponsor of the event is the Hellenic Tourism Organization.
Honored Region, the Region of South Aegean. Honored Gastronomic Region, Region of Central Macedonia.
The official airline sponsor is Aegean Airlines and sponsors the Region of Central Greece, the “Greek Breakfast”, Municipality of Karystos and Municipality of Preveza.
More than 510 Business to Business (B2B) meetings between Greek and Polish institutions and companies have already been scheduled for the Workshop. On the Polish market’s part, 78 local travel agents and tour operators in 26 potential buyers of Greek products and 15 distinguished media are to be participating.
The Greek Alternative & Gastronomy Workshops are addressed to tourism companies and destinations, interested in promoting their services and products related to alternative tourism. At the same time, they are directed to export companies wishing to penetrate or strengthen their presence in key markets in Europe.